When I look at a photo taken under bright sunlight, I suddenly feel unfamiliar with my reflection in the mirror. Please recommend some cosmetics to help with freckles!!

I went hiking with my family this weekend, and I was shocked when I saw the photos I took at the top. The bright sunlight really brought out the dark spots around my cheekbones, which I normally wouldn't notice. It made me realize I really need to get a proper skincare product and use it consistently. Honestly, I've been neglecting my basic skincare routine, using my busy schedule as an excuse, but seeing myself in the mirror made me realize I need to start taking care of my skin before it's too late. These skincare products are all the rage these days! There are many brands out there, but my skin is a bit sensitive, so I want to carefully consider the ingredients. If anyone has tried any skincare products and experienced a brighter skin tone, I'd love to hear your advice. If you know of any gentle yet effective products, I'd really appreciate it.