[Doctor's Column] Why is the shrink effect no longer the same as before?

Hello, I'm the director of Maypure Godeok branch. 😊 Here's the most common concern I hear from patients: "I remember getting a 300-shot Shurink treatment in my 30s and achieving a V-line, but I got the same treatment this time. Why isn't it working at all now that I'm in my 40s? Is the machine weaker?" The short answer is, it's not the machine itself, but your skin thickness and fascia have changed. Today, based on medical research, I'll explain in detail why lifting design must completely change as you age. 💡 A 3-line summary for busy people! The number of shots also changes with age! 300 shots in your 30s and 40s are bound to have different effects. Experience the immediate effects you couldn't experience with 600-1,000 shots! Just as important as the number of shots is the right fit for your facial contour! A close fit is crucial for proper lifting and pain relief. No more worries about sunken cheeks! Maypure Godeok branch's 1:1 design lifting specifically addresses your concerns. 🙋‍♀️ I recommend Shurink to these people! Those who are concerned about their grumpy face (marionette wrinkles) every time they look in the mirror Those who are concerned about their thick facial lines due to a double chin Those who are looking for a cost-effective lifting method because their skin elasticity is not what it used to be Those who want to become naturally pretty and need a procedure that is not noticeable 1. Why is '300 shots' not enough as you age? (Medical evidence) Shurink uses HIFU (High-Intensity Focused Ultrasound) technology. It works by creating a thermal coagulation point (TCP) in the **SMAS layer** deep under the skin, just like burning paper by focusing sunlight with a magnifying glass. According to a study (2015) published in the academic journal Archives of Craniofacial Surgery, as we age, the collagen density in the dermis decreases and the fascia layer loosens, which significantly changes the thickness and elasticity of the entire skin. [Source 1] 30s: The fascia layer is relatively firm and the skin thickness is maintained, so a small number of thermal coagulation points (number of shots) can create sufficient contraction tension. 40s and older: Due to aging, the support of the fascia layer weakens and the target area expands. Even if the same 600 shots are fired, the 'looseness' of the tissue that the heat energy must accommodate is greater, so denser energy delivery (increased number of shots) or the use of a tip (cartridge) with complex depths is essential. 2. 'Precise seal' and 'vector design' are more important than the 'number of shots'. Will simply increasing the number of shots solve the problem? No. Clinical papers emphasize that **'handpiece seal'** is the key to preventing side effects and maximizing the effect during HIFU treatment. [Source 2] The importance of seal: If the tip is not perfectly sealed to the skin surface, the ultrasound energy will be refracted on the skin surface, causing burns, or it will not reach the necessary fascia layer, causing only pain. Personalized vector design: Each person has a different sagging direction (vector). After the age of 40, rather than simply lifting upwards, **'design lifting'** that focuses on sagging cheeks and double chin lines while avoiding sunken cheeks is necessary to achieve satisfactory results without 'cheek sagging.' 📚 References Choi SY, et al. "Noninvasive skin tightening with high-intensity focused ultrasound." Archives of Craniofacial Surgery. 2015;16(3):101-105. MacGregor JL, Tanzi EL. "Microfocused ultrasound for skin tightening." Seminars in Cutaneous Medicine and Surgery. 2013;32(1):18-25. 3. Why Maypure Godeok Branch? Current skin diagnosis: Rather than "300 shots from 5 years ago," we closely examine the patient's current skin thickness and degree of sagging during consultation. Custom tip configuration: 1.5mm for the thin skin around the eyes, 3.0mm for the cheeks where elasticity is needed, 4.5mm for the double chin, etc. We precisely change the most suitable tip for each area and perform the procedure. Safe and genuine treatment: All treatments are conducted using genuine tips and are conducted with the principle of quantitative research, so not only the director, staff, but also family members can receive the treatment with confidence. If you're looking for "the lifting that's right for your face right now, not just the method that others have proven effective," find the clear answer at Maypure Godeok branch in front of Exit 4 of Godeok Station! 👉 A closing line from an expert: "The value of lifting is determined not by the number of shots trending, but by a single, precise shot that understands your current skin thickness. Maypure Godeok branch will design a beauty that becomes more solid over time." 📌Check Maypure Shrink Universe Details ※ This article provides general information about shrinking. It does not recommend any specific procedure, guarantee its effectiveness, and is not a substitute for consultation with a specialist. Maypure Clinic Godeok Branch Director Jeong Seung-eun - Graduated from Ewha Womans University - Master's degree from Chonnam National University School of Medicine - Specialist in Family Medicine at Soonchunhyang Seoul Hospital - (Former) Director of Sangsang Clinic Sinsa Main Branch - Regular member of the Korean Society for Obesity and Aesthetics - Regular member of the Korean Society for Aesthetic Plastic Surgery and Laser Medicine - Classys Shrink Advisory Clinic 📍 Make a reservation at Maypure Godeok Branch on Naver: https://naver.me/5PlGkFl9 Up to 48% discount, Godeok Branch first-time visit event link Address: 262 Godeok-ro, Gangdong-gu, Seoul (Right in front of Exit 4 of Godeok Station) Reservation/Inquiry: 02-1234-5678 (Search 'Maypure Godeok Branch' on KakaoTalk) 👇🏻Receive a free real-time consultation with Maypure 👇🏻